Callie is a Marketing Coordinator at Holly & Smith Architects, where she supports the firm’s marketing initiatives through content creation, social media management, website updates, proposal development, and brand communications. She works closely with firm leadership and project teams to help communicate the firm’s expertise, showcase its work, and tell the stories behind the people and projects that shape communities across Louisiana. 

With a passion for storytelling and visual communication, Callie believes the most impactful content is the content that makes people feel something. Whether through video, photography, writing, or digital media, she strives to create meaningful work that connects with audiences and communicates the value behind every story. 

She earned a Bachelor’s degree in Advertising and Social Media Marketing from Southeastern Louisiana University. During her time there, she worked with the university’s Marketing and Communications Office and participated in a study abroad program in London before traveling to Paris, an experience that deepened her appreciation for design, culture, and storytelling. 

Outside of the office, Callie enjoys playing tennis with her boyfriend, spending time with her dachshund, Myles, traveling whenever possible, and making memories with friends and family.